HRM Network and PR, Marketing and Communications Network Conferences 2010

Fourth Human Resources Management Network Conference
Successful Universities in a Changing World - HR Drives the Future

and

Third Public Relations, Marketing and Communications Network Conference
Changing Times, Changing Markets and Changing Priorities

Sebel Albert Park, Melbourne, Australia, 22 – 26 November 2010

Monday 22 November 2010

Keynote 
Human resources management and higher education
Professor David Ulrich, Professor of Business, University of Michigan and Partner, RBL Group, USA

Plenary
Meeting the challenges for higher education in the 21st century
Professor Glyn Davis, Vice Chancellor, University of Melbourne, Australia

Concurrent sessions

Session 1 
Having an excellent performance management system in place does not constitute good performance management
Marzelle Benade, Human Resource Practitioner, Stellenbosch University, South Africa  

Session 2
Maximising recruitment outcomes, HR’s role in the recruitment process
Sonia Hortop, Executive Director, and Dr Marie Dziadek, General Manager Australia, Academic Search International, Australia

Session 3
Challenges faced by higher education systems in developing countries with special reference to India
Dr Pankaj Mittal, Vice Chancellor, BPS Mahila Vishwavidyalaya, India

Concurrent sessions 

Session 1
Why being a university HR Director is different!
Colin Streeter, Director, Human Resources, University of Sydney, Australia

Session 2
Challenges in attracting, retaining and managing an international workforce
Mr John Steele, Director, Human Resources, University of Wollongong, Australia 

Session 3 
Necessity of HRM in public universities in Pakistan
Professor Dr M Abuzar Wajidi, Dean, Faculty of Management and Administrative Sciences, University of Karachi, Pakistan 

Session 4
HR as a healer – negotiating for mutual advantage
Dr Muyesser Durur, Executive Director of People and Culture, La Trobe University, Australia  

Showcasing best practice session

Presentation 1  
Staff unions, ally or foe
Professor Johan U Grobbelaar, Chair UVPERSU and Ms Anita Lombard, CEO UVPERSU, University of the Free State, South Africa

Presentation 2
Academic Performance Development and Career Planning Process, a new approach
Ms Annemarie de Castro, Director, Human Resources and Mr Aaron Mills, Manager HR Projects and Policy, Victoria University of Wellington, New Zealand

Plenary   
The future academic workforce, reports on planning in Australia, New Zealand and the United Kingdom
Mr Kevin Seales, Director, Human Resources, University of Otago, New Zealand; Professor Richard James, Professor of Higher Education and Centre Director, CSHE, University of Melbourne; and Ms Alison Johns, Head of Leadership, Governance and Management, Higher Education Funding Council for England, UK

Tuesday 23 November 2010 

Plenary
Leading in complex organisations, the HR leader’s challenge
Bruce Rosengarten, Passionate Leadership

Concurrent sessions

Session 1
Utilising appreciative inquiry in improving research outcomes and service delivery
Mrs Marietjie du Plessis, Senior Officer, Staff Development and Dr Renalde Huysamen, Head, Performance Management and Staff Development, University of the Free State, South Africa

Session 2    
Building organisational HR capacity, developing a HR department
Liz Baré, Senior Fellow, LH Martin Institute for Higher Education Leadership and Management, Australia; and Brian Mallory, Partner, HR Global Innovations, Canada 

Session 3
Leadership and management development, an integrated approach
Professor Chris van der Watt, Director of the Leadership Academy, North West University, South Africa 

Keynote
The art of people management, paying attention, getting results, applying techniques
Dr Vicki Williamson, Dean of Library, University of Saskatchewan, Canada 

Concurrent sessions

Session 1
Employee value proposition recruitment and retention strategies in the 21st century 
Mr Gary Taylor, Director for University Policy Office, King Abdullah University of Science and Technology, Saudi Arabia

Session 2
HR as the emerging frontier of competition among African universities; the case of Kenyan universities
Mr Makokha Wanjala Michael, Senior Administrator, University of Nairobi, Kenya  

Session 3 
Making sense of organisational complexity – the use of metaphor
Mr Dave van Eeden, Consultant, HR Global Innovations, South Africa

Session 4
Where to next with harassment and discrimination… trends in the law
Nicholas Ruskin, Partner, DLA Phillips Fox, Australia  

Showcasing best practice session

Presentation 1
Delivering excellent client service
Ms Kathy Crawford, HR Manager, University of Waikato, New Zealand

Presentation 2
Evolve – a performance and development program for general staff
Mr Andrew Phipps, Deputy Director of HR Advisory and Shared Services, University of Auckland, New Zealand

Presentation 3  
Bangladesh Open University and its strategic plan for human resource development
Dr Mohammed Fazleah Ali, Director, Bangladesh Open University

Plenary  
Measuring the impact of people management practices on institutional outcomes, a practical tool
Mr Nick Rogers, HR Director, University of the Arts London, and Ms Jane Embley, HR Director, University of Northumbria, UK 

Wednesday 24 November 2010.  Internal Communications

Plenary 
Forgive me father, for I too have “spinned”
Professor Steven Schwartz, Vice Chancellor, Macquarie University, Australia

Concurrent sessions

Session 1
Creating value with HR business intelligence
Mr Tim Davidson, HRIS Team Leader, Auckland University of Technology, New Zealand

Session 2
HR has a key role to play in internal communication
Ms Shahida Kazmi, Director HR, Riphah International University, Pakistan  

Session 3
Use of new media in communication with staff and the wider community
Ms Kristen Boschma, Head of Social Media and Online Media Relations, Telstra Australia

Session 4
Meeting the global recruitment challenge, enhancing employer brand
Jeremy Pointer, Account Manager, Jobs.ac.uk, UK 

Plenary
The perfect storm, a case study in integrated management of cost reduction, downsizing, decentralisation and internal and external communications to achieve major organisational change
Mr Nigel Waugh, Executive Director, Human Resources and Ms Janet Beard, Director (Integrated Administration), University of Melbourne, Australia

Plenary
Use of climate surveys to improve communication and morale; a case study at Macquarie University
Peter Langford, Director of Voice Project and Tim Sprague, Director of Human Resources, Macquarie University, Australia 

Concurrent sessions

Session 1
Perception of IIUM staff on the current communications climate and organisational culture
Shahrizad Bt. Sa-idul Haj, Assistant Director Student Development Division and Fazlinda Ayu Bt. Daud, Assistant Director Kulliyyah of Architecture & Environmental Design, International Islamic University of Malaysia

Session 2 
The ultimate communications strategy, managing risk associated with human behaviour
Ms Sally Tembath, Manager, Mental Health & Safer Community Programs, Monash University, Australia 

Session 3
Redefining alumni and staff as the ultimate brand ambassadors
Paul Geswindt, Director, Alumni Relations and Alumni Fundraising, Nelson Mandela Metropolitan University, South Africa  

Session 4 
Managing the message
John Shuey, Communications Consultant 

Thursday 25 November 2010

Keynote
Changing times, changing markets, changing priorities: global realities for universities  
Dr Max Blouw, President, Wilfrid-Laurier University, Canada 

Concurrent sessions

Session 1
Branding through research and innovation
Felix Moyo, Director, Information and Public Relations, National University of Science and Technology, Zimbabwe

Session 2
Enrolment caps, new media and a flock of caspian terns: new challenges for communications, marketing and stakeholder engagement
Panel:  
Matt Huntington, Strategic Communications Manager, Universities New Zealand-Te Pōkai Tara
Lisa Finucane, Director of Communications, University of Waikato, New Zealand
Cas Carter, Assistant Vice Chancellor (External Relations), Massey University, New Zealand
Virginia Nicholls, Director, Marketing and Communications, University of Otago, New Zealand
Lynn McClelland, Director of Communications and External Relations, Canterbury University, New Zealand

Session 3
Changing with the times: new strategies for marketing public universities in Ghana
Emelia Agyei-Mensah, Senior Assistant Registrar, University of Ghana

Keynote
Changing times – the changing dynamics of communication in higher education: a Singapore perspective
Mrs. Ovidia Lim-Rajaram, Director, Office of Corporate Relations, National University of Singapore

Concurrent sessions

Session 1
Going Global – developing an international brand on a shoestring budget
Julia Hewett, International Student Recruitment Manager, Royal Veterinary College, UK    

Session 2
Culture, communication and change: the branding challenges of a Nigerian university
Mahfouz A. Adedimeji, Deputy Director, Information; and  Lukuman Azeez, Head of Department, Mass Communication, University of Ilorin, Nigeria

Session 3
Engaging with businesses & employers – challenges and opportunities
Tim Longden, Director, Marketing & Communications, The University of Hertfordshire, UK

Session 4
Developing a proactive media strategy
Jacqui Tam, Assistant Vice-President: Communications, Public Affairs & Marketing, Wilfrid Laurier University, Canada

Friday 25 November 2010

Keynote
Changing markets - reputation management as a focus to breakdown cultural resistance in universities and a basis for effective branding and positioning
Stephen Holmes, Managing Partner, The Knowledge Partnership

Concurrent sessions

Session 1
All the world’s a stage: building a university brand in the international market
Dr Ian Conn, Director, Communications & Marketing, University of Edinburgh, UK

Session 2
Find us on Facebook – the UWI experience
Mrs Dawn-Marie De Four-Gill, University of the West Indies, St Augustine Campus, Trinidad and Tobago

Session 3
A multi-pronged approach to strengthening the brand of a university
Meenakshi Raman, Associate Professor and Group Leader, Humanities & Management Group, Birla Institute of Technology and Science, Pilani, India

Concurrent sessions

Session 1
Using e-media and online communications in advertising and internal communication campaigns
Dr Marie Ferreira, Executive Director, Corporate Communication and Marketing, University of South Africa

Session 2
Integrated use of emerging media platforms
Nick Stokes, Director, Marketing and Communications, Coventry University, UK

Session 3
Antisocial networking OR How to get them to stop worrying and learn to love the brand
Leon Braun, Public Relations and Corporate Communications Manager, University of New England, Australia

Closing session
Yesterday, today and tomorrow – constant change
Peter Reader, Director of Marketing and Communications, University of Portsmouth, UK